Previous work

Previous work

Selected work for consultant-led private practice: three specialist websites and a native iOS patient application.

Selected projects

Work that had to match the calibre of the care

These are the only completed client projects we feature. Each one was built for a named consultant with specific clinical pathways, locations and patient expectations — not as a portfolio piece for its own sake.

Mr Will Sarakbi’s website and patient app cover private breast cancer care and cosmetic breast surgery. Mr Thomas Jacques’s site positions specialist rhinoplasty and ENT care in Central London. Mr Sukhpreet Singh Dubb’s site (doctorsukh.com) is a personal facial-surgery presence for Cadogan Clinic.

Website Design

Mr Will Sarakbi

willsarakbi.com

Featured Project

Mr Will Sarakbi

Consultant Oncoplastic Breast Surgeon · Chelsea & Surrey

A calm, consultant-led website for private breast cancer care and cosmetic breast surgery. Built to guide anxious patients with clarity — from first enquiry through to booking at Cadogan Clinic and Shirley Oaks Hospital.

The information architecture separates oncoplastic cancer pathways from aesthetic procedures without diluting either. Credentials, locations and next steps sit in plain view so visitors can assess the practice quickly.

Tone stays clinical and approachable: accurate language, restrained visuals, and conversion paths that never feel like hard sell.

  • Full private-practice website architecture
  • Separate cancer care and cosmetic surgery pathways
  • Cadogan Clinic and Shirley Oaks location clarity
  • Enquiry and consultation booking focus
  • Mobile-first layout built for anxious first visits
Website Design

Mr Thomas Jacques

thomasjacques.co.uk

Featured Project

Mr Thomas Jacques

Consultant ENT, Rhinology & Facial Plastic Surgeon · London

A specialist digital presence for a London rhinoplasty and ENT consultant — positioning natural, bespoke outcomes and revision expertise without marketing noise.

The site is structured around core services: primary rhinoplasty, revision work and functional nasal surgery. Each pathway explains who the practice is for and what a consultation involves.

Consulting locations across Marylebone, Chelsea and Belgravia are presented clearly so patients know where care is delivered, while the visual system stays quiet enough for a high-trust specialty.

  • Rhinoplasty and ENT specialist positioning
  • Service pages for cosmetic and functional care
  • Revision expertise given proper weight
  • Multi-location consulting clarity
  • Quiet visual system suited to facial plastics
Website Design

Mr Sukhpreet Singh Dubb

doctorsukh.com

Featured Project

Mr Sukhpreet Singh Dubb

Consultant Maxillofacial & Facial Surgeon · Cadogan Clinic, Chelsea

A personal clinical website for Mr Sukhpreet Singh Dubb (Dr Sukh) — dual-qualified oral and maxillofacial consultant focused exclusively on facial surgery, practising at Cadogan Clinic in Chelsea.

The site is built around region-led exploration of the face (forehead, eyes, midface, lower face, neck) so patients can find procedures without a clinic directory feel. Positioning centres on natural results, dual qualification, and a clear path to consultation.

Press and broadcast coverage sit alongside clinical content, while booking stays routed through Cadogan Clinic advisors.

  • Personal consultant site on doctorsukh.com
  • Interactive face / region-led procedure navigation
  • Dual-qualified facial specialist positioning
  • Cadogan Clinic consultation pathway
  • Press and broadcast presence integrated quietly
iOS App

Will Sarakbi Patient App

Patient App

Featured Project

Will Sarakbi Patient App

Native iOS · Post-operative patient support

A native iOS patient app that extends Mr Sarakbi’s practice beyond the consulting room. Patients get recovery guides, appointment reminders, post-operative instructions, an FAQ library and a direct line to the practice team.

The product brief was practical support after surgery — not a marketing add-on. Activity milestones and wound-care guidance sit in one place so patients know what to expect day by day.

Available via the Apple App Store and introduced from the main practice website so the digital pathway stays coherent from first enquiry through recovery.

  • Procedure-specific recovery guides
  • Appointment reminders and follow-up information
  • Wound care and medication instructions
  • FAQ library for common post-operative questions
  • Direct messaging with the practice team
How these projects were approached

Clarity first, then conversion

Private patients often arrive anxious and well-informed. The sites and app above prioritise clear clinical language, honest service structure and an obvious next step — enquiry or booking — without resorting to hard-sell patterns.

Visual systems stay quiet: readable type, restrained colour, and layouts that leave room for the consultant’s credentials and outcomes. Where an app was required, the brief was practical support after surgery, not a marketing gadget.

  • Pathway-led information architecture
  • Copy written for clinical accuracy
  • Mobile-first delivery with measurable enquiry paths
  • Ongoing refinement where the practice stays engaged
Your practice

Discuss a similar project

If you need a website, a patient app, or both — tell us about the practice and we will outline scope without a packaged pitch.